Chillennium Branding

Graphic Design Lead

August 2023 - March 2024

The Chillennium Game Jam is the largest student-run collegiate game jam in the world, hosted by Texas A&M University's College of Performance, Visualization, and Fine Arts.

In this role for the 2024 game jam, I oversaw brand development, managed a small committee of graphic designers, and created graphics for the event.

Each year Chillennium's branding takes inspiration from a specific aspect of game design. For 2024's Game Jam I chose coding and computer UI as the main influence.

Poster for Signatures

This 24"x32" poster is meant for everyone associated with Chillennium to sign during the event. I was inspired by The Matrix films' iconic green code to create the background.

Badges

For this design I took inspiration from the Windows Command Prompt UI, including its default text. To prevent the design from becoming cluttered or distracting, I used the light blue on top of the dark blue and only used pink for the badge title. From a distance, the title stands out, and only up-close can you see the little details in blue.

Stickers

For these holographic stickers, I took inspiration from computer file icons.

T-Shirts

My initial design shown in the mockup was finalized for printing by Chillennium director Andersen Wood.

PSD Mockup by @rawpixel.com on freepik.com

Fan Art Contest Graphic

For this contest announcement graphic I decided to make it look like a computer screen with multiple windows open. For the title I followed the same text style as coding in Python. "If" and "return" are in purple to separate them from the title part of the text.

Chilly character by Social Media Lead Alexa Zentell.

Countdown for Instagram

For this design I wanted it to look like a sci-fi computer screen, complete with multiple windows open in the background that still don't distract from the text.

Powerpoint Template

Preexisting Brand Guidelines and Logos

Mood Board